It’s a veritable debacle. You have been producing high quality content for you-no-longer-have-an-idea how long, yet your efforts have been taking you nowhere rather slowly. You have read countless articles on blogging and have implement all the SEO tips that can be found out there. Yet nothing that you do appears to be having an effect on your blogging misadventure. What is it that you have been doing wrong? What has been feeding your failed blogging effort? Here are five possible reasons why you may have turned into a flop as far as blogging is concerned;
- You have not given yourself enough time
Most people make the mistake of thinking that they are going to launch their blogs today, write a few posts and they will be rolling in dollars the next day. The truth of the matter is that you are rather late to the game.
So, before you call the FBI to have yourself arrested for being a dismal failure, consider that your being a flop may actually not be entirely your fault. SEO takes time and patience. In fact, most of the success stories that you read about on the internet are written by people who have been at the game for years and years.
Stay around for a decade, and you can be guaranteed that your site will, by then, be attracting a sizable and respectable audience. So, what you need to do is stay calm and get into the game not for immediate gratification, but for the long haul. Time, it has to be said, will probably turn your failed blogging effort into a success.
- Your site is invisible to search engines
Before you throw in the towel, consider that there are bloggers out there who make it big on the first try. The thing to remember is that you need to do your part; and doing your part means having a site that is technically sound.
One of the things that you need to do in order to give your site Search Engine visibility is make sure that it is properly indexed by Search engines.
- Your have not been carrying out Keyword Research
If you think you are just going to write articles off the top of your head and have them go viral…well, that could actually happen. However, most of the time, content that is created without carrying out proper keyword planning turns into a flop.
The term keywords refers to the terms that people use when making search queries on Google and on other Search engines. With the Google suggestions feature turned on on your browser, it’s actually very easy for your to see what people have been looking up in your chosen field.
The simple truth is that without Keyword research, people will not be able to find your articles. It does not matter how good your articles may be. In order for them to become a success, they need to answer to the questions that people have been asking on Google, Yahoo and other search engines.
- You have been neglecting internal and external links
This is one of the biggest sins that you can ever make as far as Search Engine Optimization is concerned. Links are the avenues through which bots from Google and other search engines crawl while indexing content on the web.
Neglecting to link internally and externally will mean that search engines are going to have a very difficult time finding your articles. What you need to do is make sure that every article that you write has a couple of external and internal links. This way, you can stop yourself from being just another statistic on the failed blogging effort list.
- The market that you are targeting is crowded
Beginner bloggers are always being asked to try and find a niche for themselves instead of gunning for the big guns. This is certainly a valid piece of advice in today’s world. Look, no matter how good you may be, you are probably going to have a hard time challenging people who have been around for long in most spheres.
Let’s assume, as an example, that you have created a website on which you try to sell the web hosts with which you are affiliated. I mean, there are probably thousands of sites out there that are doing the same. So, unless you have something really unique that you have to offer, chances are high that your very well written blogs posts will flop. At the end of the day, you will decry your failed blogging effort.
That is not to say, however, that you should never go for it. Indeed, gunning for the big guns is something that we all should do on a daily basis. Otherwise life would become rather boring, wouldn’t it?