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Best Search Engine Ranking Tools: Track your SERPs standing with these tools

Search Engine Rankings

Most  bloggers make the mistake of assuming that Search Engine Optimization (SEO) is a one step procedure, after which they can relax and watch as the numbers begin to roll in. The truth, however, is that finding the breakthrough that you have been looking for takes a sustained effort on your part.  Search Engine Rank Tracking is, without a doubt, of paramount importance in SEO. It is what provides you with feedback on your SEO efforts; by showing you your position on Search Engine Result Pages (SERPs). The table below shows some of the best Search Engine Ranking Tools that can be found out there.

Full ReviewPrice/MKeywordsGet it Now!
:
RankTrackr
Full Review:
Read
Price/M:
$19
Keywords:
100
Get it Now!:
Try it out for Free!
:
Pro Rank Tracker
Full Review:
Read
Price/M:
$19
Keywords:
300
Get it Now!:
Get it for Free Now!
:
Ezee Rank Tracker
Full Review:
Read
Price/M:
$19.99
Keywords:
Unlimited!
Get it Now!:
Best Deal Ever!
:
RankWatch
Full Review:
Read
Price/M:
$29
Keywords:
250
Get it Now!:
Get Rank Watch Now
:
Swiss Made Marketing
Full Review:
Read
Price/M:
$40
Keywords:
250
Get it Now!:
Get it Now!
:
RankRanger
Full Review:
Read
Price/M:
$69
Keywords:
350
Get it Now!:
Search engine ranking
:
SEMrush
Full Review:
Read
Price/M:
$99.95
Keywords:
500
Get it Now!:
SEMrush

Best Search Engine Ranking Tools

Network Bees has evaluated a wide range of SEO Tools and, based on our research, we firmly believe that the above are the best Search Engine Ranking Tools that can be found out there. 

What to look for in a Search Engine Ranking Tool

So, what is it that you need to be on the lookout for when evaluating the Search Engine Rankings Tools that are out there? What is it that makes for a great Search Engine Ranking Tool?

Features

The answers to the above questions lie in the features. What most people do not realize is that the Search Engine Ranking tools that are out there have not all been created equal. While some, such a Pro Rank Tracker are, more or less specialized Search Engine ranking tools, there are others, including SEMrush, that offer an full SEO management experience.

Your choice, in this regard, should be informed by what you hope to achieve with the SEO tool that you are looking for. If your goal is purely Search Engine Rank Tracking, then you should opt for a tool that covers only this SEO aspect. These kinds of tools tend to be cheaper. However, if you are looking for something that will carter for all your SEO needs, then you should, without a doubt, get a tool such as SEMrush. In any case, the following are some of the features that you should be on the lookout for in a Search Engine Ranking tool;

  • Mobile Rankings
  • Ease of Use
  • Visualized Reports
  • Local Search Engine Ranking
  • Whitelabel Reports
  • Historical Comparisons
  • Competitor Monitoring
  • Website Health Monitoring
  • Pricing
  1. Mobile Search Engine Rankings

Mobile Tracking is one of the things that you should consider when evaluating Search Engine Ranking Tools. This is of particular importance today, considering that the majority of searches across the globe are now being made from mobile devices. In fact, research shows that about 80% of searches from mobile devices result in conversions for local businesses. What this means is that you cannot hope to succeed while running an SEO campaign that ignores mobile related indices.

All the tools that are in our list track Search Engine Rankings.  One of the things that you need to consider, in this regard, is the fact that search results vary, not only depending on the location from which a query is made, but also depending on the device that is used when making the search.

Search Engines, such as Google, penalize websites that are not optimized for mobile devices with lower rankings on mobile searches; a point that you should be aware of when coming up with your SEO strategy. Getting data on mobile rankings thus allows you to focus on both desktop and mobile devices when coming up with your SEO strategy.

  1. Ease of Use

Search Engine Ranking Tools are supposed to simplify life on your behalf, a fact that, unfortunately, is lost on a number of their creators.

Ease of use should, therefore, be another of your considerations when weighing Search Engine Ranking Tools. What you do not want to do is acquire a piece of software that requires that you go back to university.

One of the tools that we use on a regular basis is Pro Rank Tracker, which gives you a bird’s eye view of your SERPs without the encumbrance of being too difficult to learn.

  1. Local Rankings

One of the pieces of advice that we are always handing out to those of our readers who are looking for ways through which they can track Search Engine Rankings is to go for a piece of software that offers city level results. This is of particular importance, considering the point that we have already alluded to above.

Search Results, unlike what most people think, are not homogeneous across the globe. There are a number of factors that bring variations, including location and the device that is used when making a query.

This approach is logical, if you stop to think about it. The important role that is played by Search Engines in allowing people across the globe to find whatever it is that they are looking for would be turned into a huge farce if, as an example, someone who is looking for emergency plumbing services in Harare, Zimbabwe, is presented with results that highlight the best such service providers in the city of New York.

  1. White-label Reports

Wish to create reports that have your own logo and that can automatically be mailed to your own clients? If that is the case, then you should only consider those Search Engine Ranking tools that offer white-label reporting.

White-label reports allow you to become an SEO company in your own regard, complete with your own logo and brand. Best of all, your own clients will never know that you are piggybacking on another company’s software.

  1. Historical Comparisons

Being able to make comparisons between two dates is another of the most important features that should be present in all Search Engine Ranking Tools. Search Engine Optimization is all about receiving the most pertinent of data in a timely way. That is the only way through which you can then be able to take the actions that are needed in order to take your strategy forward.

Historical analysis is, in this regard, extremely vital, since it is what allows you to, based on the results, identify movements in your rank over time. Having this information allows you to identify the ones among your SEO strategies that either had a positive or negative impact on your Search Engine Rankings.

  1. Competitor Monitoring

The whole point of Search Engine Optimization is to try and outdo your competitors on Search Engine Result Pages. This is another major factor that should inform your decision when hunting around for a Search Engine Ranking Tool.

The tool that you choose should allow you to identify and keep track the competition with regards to the keywords for which you are trying to rank. Knowing what your competitors are doing allows you to avoid the mistakes that they have made. It also allows you to replicate and try to exceed the points on which they have been excelling.

  1. Website Health Monitoring

Another important feature that should be in all Search Engine Ranking tools is the ability to evaluate and monitor the health of your website. This is where all SEO, admittedly, begins.One of the tools that offer this feature in our list is SEMrush. Its Site Audit feature allows you to assess your website’s health. Not only that, but it also provides you with tips on what you need to do in order to achieve maximum health for your site.

  1. Pricing

Pricing is, of course, a major consideration when choosing between Search Engine Ranking Tools. We have already noted that dedicated Search Engine Ranking tools, such as Pro Rank Tracker, tend to be cheaper. All round SEO tools, on the other hand, are a bit more expensive. SEMrush, as an example, is priced at $99.95 per month. However, considering the fact that you may actually never need to acquire another SEO tool, this is considerably cheap.

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